Review Gallery Düsseldorf January 2019
International Fashion Trade Show
26 – 28 January 2019
25 – 29 January 2019
“Today we are concluding the official tradeshow period of Gallery from Saturday to Monday on a very high note. Our USP is continuing to prove and dynamically establish itself: by successfully offering space for niche labels in the ‘Alte Schmiedehallen’ and a contemporary Showroom Concept in the three other halls, as well as meeting the growing demand in Düsseldorf and Germany in general. The fact that visitor numbers are perceived individually depending on the segment and that the trade fair and order business is becoming increasingly focused and targeted is very much in keeping with the times and reflected accordingly at every fashion fair to a different extent.”
Ulrike Kähler, Project Director & Managing Director of Igedo
Despite coming from two completely different worlds, two figureheads for absolutely opposite segments are of the same opinion: “Fashion knows no boundaries and needs to be more individual and integrative than ever before. That’s the only way – also at the POS – that it can remain successful,” as Meriem Lebdiri, founder of modest fashion label MIZAAN, said during her international overview of this new, globally important fashion segment at Gallery in a fully packed lecture, which she backed up with media documentation, including from Harper’s Bazaar USA.
And design consultant, denim expert and hippie dandy Gerold Brenner agrees with her. He is one of the most photographed sartorial mavericks and “beards” of the Pitti Uomo in Florence, who has just received the VDMD.FASHION. PLUCK.AWARD.2019 at Gallery and was nominated in the “Best Dressed” category in 2018 by the Neue Zürcher Zeitung’s online lifestyle portal, NZZ Bellevue.
During Gallery, where a constantly growing line-up of accompanying events is also being offered, fashion is being presented at the Areal Böhler in an international, comprehensive, integrative and thematically relevant way. The tradeshow’s own GALLERY TRENDVIEW showcases this from a different angle, as well as the stylistically elaborate trend installations of the FASHION TREND POOL in the newly designed main entrance, where the digitalised admission and new strategic visitor navigation into all halls were met with approval.
The general vibe at Gallery is equally as impressive: the Showroom Concept with around 350 labels from approx. 15 countries in the ‘Kaltstahlhalle’, which was extended by an additional hall bay, in the ‘Halle am Wasserturm’ and in the ‘Altes Kesselhaus’ transports visitors into an international world of brands that appeals to hipsters just as much as Italian style aficionados, fans of brand-name shoes or lovers of established bag brands. It represents a product portfolio backed by strong sales agencies that makes sense to the professional buyers and also makes placing orders a highly enjoyable experience in one of the most beautiful settings that Düsseldorf has to offer. Especially for sectors that work strictly by appointment and prefer not to attract walk-in customers.
Upcoming date in 2019
Gallery 20–22 July 2019
Showroom Concept 19–23 July 2019